Coca-Cola + McDonald’s

Mixology

The Coca-Cola McDonald’s team worked with Dedica to concept and commercialize unique and custom beverages. The Mixology platform turns the restaurant’s existing beverage portfolio into a transformational "Mix" beverage experience that delivers feel good moments everyday to McDonald’s consumers.

The Coca-Cola McDonald’s team worked with Dedica to concept and commercialize unique and custom beverages. The Mixology platform turns the restaurant’s existing beverage portfolio into a transformational "Mix" beverage experience that delivers feel good moments everyday to McDonald’s consumers.

The Coca-Cola McDonald’s team worked with Dedica to concept and commercialize unique and custom beverages. The Mixology platform turns the restaurant’s existing beverage portfolio into a transformational "Mix" beverage experience that delivers feel good moments everyday to McDonald’s consumers.

THE BRAND BOOK

As part of the Meritage Coffee brand development project, Dedica was tasked with building out a comprehensive visual identity system for the brand which took the form of a brand book. The book is used as a guide for any future creative-driven brand executions.